Territory · Substrate signal

03The Outdoor preseason dealer-signal gap.

Independent dealer destocking is the most-cited 2024-25 operational pain. 2,500+ dealer outlets · dealer-portal data doesn't talk to the planning layer. Preseason 2026 is the window.

The signal flow

Where the whipsaw lives.

2,500+ Cub Cadet · Hustler · Troy-Bilt dealers

↓ orders · weather · sell-through

Dealer portal (homegrown · not on SAP)

Retail Link / HD Sync / LowesLink POS

↓

CADDIE · dealer-signal ingestion · planning-layer reconciliation · anomaly detection

↓

The SAP planning layer · sales-and-operations planning layer (stays)

The planning layer runs sales-and-operations planning, not high-frequency dealer-signal sensing. Caddie closes the loop without replacing the planning layer.

What we read

The dealer destocking pattern.

Q3 2025 segment data

Outdoor revenue down 3% on dealer destocking. Q2 2025: "slow outdoor buying season and tariff-related shipment disruptions."

SBD Q2 2025

Planning state

The SAP planning layer confirmed at Stanley Engineered Fastenings. Outdoor 2,500+ dealer network on a homegrown portal — not on SAP.

ASUG · the SAP planning layer rollout

Inside SBD procurement

"Cost savings is a top priority in 2025, but it's become harder than ever to meet savings goals... purchasing teams overwhelmed by tactical challenges."

Public LinkedIn · 2025

What Enmovil delivers here

Three surfaces · one dealer-signal loop.

Dealer-signal reconciliation

Ingests dealer-portal order signal + retailer POS, reconciles to the planning forecast at SKU-week-region grain. 88-91% deployed accuracy.

Multimodal vanning + 3D load building

Bulky outdoor SKUs (mowers, zero-turns) on mixed truck/rail · optimizes against allocation fairness + retailer-OTIF dock-window constraints.

Dealer-anomaly detection

Flags dealers whose order pattern breaks from sell-through · drafts the planner action (rebalance, expedite, outreach) for one-tap approval.

Proof anchor

Where we've shipped this shape.

~$2.15M / yr

Multimodal vanning savings · a tier-1 automotive manufacturer · manual Excel eliminated

10%

Transport-spend reduction on country-wide dispatch · a Fortune 100 packaged-goods manufacturer

88-91%

Forecast accuracy · across deployed customers

For the conversation

Questions, fence, timeline.

Of 2,500+ Outdoor dealers — how much order signal lands in the planning layer today vs sits in the dealer portal?
How much of preseason 2026 is running on tribal knowledge + Excel vs reconciled to the planning forecast?
When a Cub Cadet/Hustler/Troy-Bilt dealer's order pattern breaks from sell-through, who notices first — regional rep, planner, or chargeback?

We'd touch

Dealer-portal signal ingestion + planning-layer reconciliation
Multimodal dispatch for bulky outdoor SKUs
Anomaly detection on dealer order patterns
Drafted planner actions for one-tap approval

We wouldn't

the SAP planning layer replacement
Dealer-portal replacement
Dealer allocation rules (rebalance only)
Retailer-side POS systems

8-10 weeks · one Outdoor product line ahead of preseason

First lane: one Outdoor product line instrumented end-to-end with 12-month historical backtest showing where dealer-signal gap cost forecast accuracy.

Who's building this

Enmovil · the technology thought partner for autonomous supply chains.

One AI-native platform. Demand sensing, inventory, dispatch, execution, freight settlement, sustainability reporting. All on one intelligence layer that sits above the systems you already own.

Under orchestration

~100K

Trucks per day across the deployment base

Daily delivery accuracy

99%

Road, rail, ocean, air

Forecast accuracy

97%

Demand sensing across deployments

Logistics cost savings

8 to 15%

Measured across deployments